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Press Releases
December 14, 2016
Salvatore Ferragamo Launches A New Shop-In-Shop Boutique In Level Shoe District At The Dubai Mall

Salvatore Ferragamo, one of the world’s leading players in the luxury sector, announces the opening of a new shop-in-shop boutique in Level Shoe District at The Dubai Mall. 

The boutique is situated on the ground floor of The Dubai Mall in the prestigious Level Shoe District, a globally recognized retail concept and destination dedicated to the world of designer footwear. Level Shoe District is a huge luxury area inside Dubai Mall, the largest shopping Mall in Dubai. This space, dedicated to ladies’ and men’s shoes, hosts shop-in-shops of the most important luxury brands and multibrand areas with international and contemporary selection of designers, limited editions and interactive experiences, making it an ideal destination for Salvatore Ferragamo. The boutique’s interior - spanning a total surface area of about 100 square meters – features the brand’s latest shop concept. 

The Group is proud to further strengthen its retail presence eleven years on with this new launch. As shoes remain Salvatore Ferragamo’s core business and creative engine of the brand, the shop-in-shop further establishes the brands most important product category by presenting an assortment of men’s and women's shoes which will be completed with a selection of bags, silk and small leather goods. 

The Dubai Mall is recognized as one of the premier shopping destinations in the entire GCC region and is therefore an important location for the Ferragamo Group. Salvatore Ferragamo is already present at The Dubai Mall with a mono brand boutique in the Fashion Avenue, however the new shop in shop at Level Shoe District reaffirms the brands commitment to strengthening the brand’s shoe category in the region and globally. 

Given its location and influence, Dubai is taking on an increasingly interesting role in business, and it is a key gate to European and Asian markets.