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MAKE UP FOR EVER INTRODUCES AQUA XL EYE PENCIL

XL LASTING, XL COLORS, XL COMFORT

 

 

Every performer knows that makeup is a major challenge for each show. Whether it be for concerts, photo shoots or fashion shows, those in the spotlight wear makeup in extreme conditions of heat, light and performance. All the while, makeup must remain flawless in front of an audience and on ultra-high definition cameras. Committed to meeting performers’ needs, MAKE UP FOR EVER takes its expertise in waterproof and long wear cosmetics a step further by adding an XL dimension. AQUA line has become AQUA XL, taking the limits of makeup performance to new levels.

MAKE UP FOR EVER is revamping one of its iconic products with a new high-performance formula: AQUA XL EYE PENCIL, the first of the AQUA XL line and specially designed for performers’ needs.

AQUA XL EYE PENCIL offers flawless makeup results, incredible stay-on power, and color so intense that no touch-ups are required throughout the day. As comfortable as it is easy to apply, the AQUA XL EYE PENCIL’s long wear waterproof formula is resistant to rain and tears, long days at work, events, parties and crowded concert halls.

XL Lasting

Boldly accentuating eyes with an electrifying, graphic or extravagant line requires an effective long wear, waterproof formula. The formula combines ingredients that ensure long wear. The result? A waterproof, anti-smudge effect that requires no touch-ups during a high impact show.

XL Colors

MAKE UP FOR EVER adds a playful aspect to women’s daily beauty routines, allowing for a myriad of bold creations and subtle looks. With intense colors and a sharpened tip, AQUA XL EYE PENCIL is available in 20 shades, ranging from classic must-haves to pastel and flashy hues for all types of performance. The collection includes a variety of finishes, including matte, satiny, metallic, iridescent and diamond, and hues from the most intense shade of black to the purest of whites. Options abound within the color range, as well with both soft and vibrant greens, blues, purples and yellows and dark and golden browns.

It is easy to flawlessly mix and match the eyeshadow shades with the eye pencil colors!

XL Comfort

AQUA XL EYE PENCIL provides ultra-intense colors with an enjoyable to use, glide-on texture that blends easily after application and guarantees optimal comfort all day long.